A-ing Some Qs Before They’re Totally FAQed
What’s the frequency, Kenneth?
R.E.M. + Dan Rather sing “What’s the Frequency Kenneth?” / 1995
💀 WHAT KIND OF WORK DOES THE ERROR DOME DO?
Like following Google Maps during a system update, the Error Dome helps brands find their way. Led by Chris Aguirre, it turns brand visions into real-world expressions through visuals, words, objects, and spaces. Think advertising, branding, content, and design, but without the usual constraints. The workflows across different mediums, staying progressive and adaptable — kind of like water finding its path, but with purpose.
💀 WHAT'S THIS “HUMAN-FIRST" AND “NONCONFORMIST" BUSINESS ABOUT?
It's pretty straightforward: put people first, and don't be afraid to color outside the shifting paradigm. The Error Dome brings empathy to creative work and isn't shy about exploring unconventional ideas. The proof's in the figgy pudding — clients keep mentioning how this approach brings people together and serves the Greater Good.
💀 WHAT DO PEOPLE SAY ABOUT THE WORK?
The feedback hits consistent notes: solid craftsmanship, thoughtful strategy, and leadership that actually leads. Clients point to strong writing and design chops, but they really light up about the empathy factor and project dedication. There's also a lot of talk about success in DEI and ethical spaces.
💀 WHAT'S WITH THE NAME “ERROR DOME"?
Paired with lines like "all wrongs reversed” and “blaze new molds,” it's a wink at the endless pursuit of perfection. When they say "Believe only half of what you see, and nothing that you hear," they're basically saying “question everything" — but with style.
💀 WHAT PROJECTS GET THE ERROR DOME EXCITED?
Simple: work that matters. The focus is on organizations that care about the Greater Good and projects that prioritize real human connection.
Regarding “What’s the Frequency, Kenneth?”
and Dan Rather with R.E.M. … in sidebar
If this post sparked any neurons … or made you think, feel, or remember you're still capable of both — and you'd like to see more — consider contributing to our coffee fund. Because keeping this brain caffeinated keeps the content coming.
Tim Mossholder via Unsplash
